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Agentic commerce is moving quickly, but most Shopify merchants do not need to build an autonomous shopping assistant tomorrow. They do need to make sure AI systems can understand their products, represent the brand accurately and support customers as they move between emerging shopping channels and the online store. The first step is not adding…
How to Prepare Your Shopify Store for Agentic Commerce
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Does agentic commerce mean the end of the ecommerce website? It is an understandable question. If customers can discover products, compare options and potentially complete purchases through AI platforms, the role of the traditional online store appears to be under threat. The answer is more complicated. The website is likely to become less central as…
Your Ecommerce Website Is Becoming Less Central & More Important
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For years, ecommerce teams have worked around the idea that customers rarely move neatly from awareness to purchase. They search, compare, leave, come back, ask friends, read reviews, check delivery costs and open far too many browser tabs. Google gave this behaviour a useful name: the messy middle. Agentic commerce will not remove that behaviour.…
The Messy Middle Isn’t Disappearing. AI Is Taking It Over
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If you launched your ecommerce brand on WooCommerce, you made a good choice. For early-stage and bootstrapping businesses, WooCommerce is a useful sandbox. It offers absolute code control, an open-source ethos, and zero platform fees. But as your revenue climbs, the operational reality of that “free” platform begins to shift. When a brand scales, the…
The TCO Trap: Why WooCommerce’s “Free” Platform is Costing You Revenue
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Delivering a 15% increase in conversion rate.
Raging Bull
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Swift migration from Magento drives a 35% increase in AOV.
Jasmine Silk
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Conversion rate optimisation delivering a 35% increase in revenue per user.
Saltrock
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Unifying B2B & DTC while driving a 25% increase in AOV.
Kernowcraft
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Driving a 52% increase in conversion rate since launch.
Modiphius Entertainment
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Conversion rate optimisation generating a 48% increase in add-to-basket.
Three Spirit Drinks
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We are excited to welcome Nowaskey Extreme Performance to the blubolt fold! Learn how our Growth Services team is working behind the scenes to elevate their Shopify experience and drive long-term commercial growth.
Revving Up The Nowaskey Shopify Experience: Welcome To blubolt!
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We are delighted to welcome Bath-based homeware brand The Salcombe Trading Company to blubolt. Discover how we plan to use our journey-led framework to drive long-term ecommerce growth on Shopify.
Welcome The Salcombe Trading Company: Our Newest Growth Partner