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Our services
We design, build and grow Centra & Shopify Plus solutions to deliver journey-led growth.
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The Shopify Plus agency
enabling brands to exceed
eCommerce expectations
with beautiful custom solutions.

Get in touch
About Us
Who we are
We're the Centra & Shopify Plus powering journey-led growth for online brands.
We've set the pace for eCommerce agencies since launching in 2006.

Founded in historic Bath, we’ve spent the past 18 years helping a diverse range of clients reach impressive new heights by maximising the value of their ecommerce investment. Rather than offering isolated services, blubolt orchestrates end-to-end customer journeys that convert, retain, and grow value well beyond the first click. In our early years, we launched our own platform, bluCommerce, which powered high-growth success for great British brands like Seasalt, Hush, and Oliver Bonas.

And we're raising the bar for ambitious brands on Centra & Shopify Plus.

Today, as a Shopify Premier Partner and Centra Agency Partner, we combine insight, user experience, marketing, and technology into a proven growth framework that drives higher conversions and deeper customer relationships. We’ve delivered more than 400 ecommerce projects - from builds and migrations to ongoing growth support - for brands including Never Fully Dressed, Bella Freud, Green People, WYSE London, Lazy Oaf, Snowdonia Cheese, Illumicrate, and Jing Tea.

When ambitious
When ambitious
brands want to stand
brands want to stand
out from the crowd &
out from the crowd &
grow quickly, they
grow quickly, they
choose blubolt.
choose blubolt.
The leadership team.
We know that successful eCommerce requires true collaboration. Our leadership team takes the time to get to know the people who power the brands we represent.
Iestyn Keyes
Iestyn Keyes
Chief Executive Officer
Tim Silver
Tim Silver
Head of Development
Rhiannon Marsh
Rhiannon Marsh
Head of Marketing
Hannah Atkinson
Hannah Atkinson
Head of Delivery
Mark Halliwell
Mark Halliwell
Head of Design
Andrew Thomas
Andrew Thomas
Head of Data & Performance
Your friendly, expert team.
Based in historic Bath, we focus on building beautiful online experiences on Centra and Shopify Plus. Our fully in-house team is genuinely committed to your success.
Product managers
Product managers

So methodical and organised, they give Marie Kondo a run for her money. Our product managers will ensure the smooth delivery of your project and ongoing work.

UI & UX designers
UI & UX designers

Our designers consistently nail both form and function with personality-packed designs and super-sharp UX on Centra and Shopify Plus.

Developers
Developers

Our in-house team stands ready to unleash the capabilities of Centra and Shopify on your site! Thanks to our rich technical heritage, we’ll solve even your most complex development issues.

Growth strategists
Growth strategists

Our highly experienced team of growth strategists are poised to lighten your workload and help you seize untapped ecommerce opportunities.

Product managers UI & UX designers Developers Growth strategists
blubolt
400 +
Projects
Join our long list of successful projects.
100 %
Certified
Centra & Shopify Plus certified partners.
18 +
Experience
Years of ecommerce experience.
Integrated services for seamless journey-led growth.
We help ambitious Shopify and Centra brands transform their ecommerce sites into true growth engines. With nearly two decades of experience, we deliver development, design, and growth services that create seamless customer journeys and measurable results. From building high-performing Shopify and Centra websites to optimising user experiences and driving long-term growth, our integrated services give you the competitive edge to thrive online.
Explore our services
Our best-in-class eCommerce partners.
Our expert agency team makes data-driven decisions and uses best-of-breed technology partners to get the results you need on your eCommerce platform of choice. We're always on the hunt for new agency partners while also nurturing existing partners to get the very best technology and services for our clients.
Ask about our Partners
Chris Davies

"From day one of working with blubolt, their team's professionalism, passion, and drive have been inspiring. The team has a huge collective knowledge base, which allowed for the freedom, customisation and automation that other agencies didn't offer. Overall, we're exceptionally happy with the results.” 

Chris Davies
eCommerce Manager, MaxiNutrition
Emma Law

“The new RIXO website has enhanced our brand and delivered improved functionality. We have seen noticeable improvements in conversion and bounce rates combined with positive feedback from customers on the overall website usability and new services."

Emma Law
Emma Law
Head of eCommerce, RIXO
Matthew Burgess

“We're thrilled with the new Green People website! It’s the culmination of months of development with the incredible team at blubolt and allows our customers to navigate seamlessly from discovery to purchase, elevating the entire customer journey.”

Matthew Burgess
Matthew Burgess
eCommerce and Marketplace Manager, Green People
Reece Downey

"Moving to Shopify Plus with blubolt has accelerated our momentum & given us a stable platform that also keeps pace with the industry. Migrating to Shopify Plus with blubolt’s support is the best decision I’ve made in 6 years with teapigs."

Reece Downey
Reece Downey
eCommerce Manager, teapigs
Abby Carter

“Our migration to Shopify with blubolt was a strategic decision. I knew that Shopify would give us the flexibility and adaptability to easily handle multiple brands and was confident that blubolt understood the technical complexity of what we needed and could deliver it!”

Abby Carter
Abby Carter
Head of eCommerce, ZyroFisher
Ellie Sykes

"We’ve received positive feedback on our new Shopify Plus website delivered by blubolt, particularly with its easy navigation, and it has continued to increase conversions and revenue since launch!"

Ellie Sykes
Ellie Sykes
Creative & Digital Manager, Never Fully Dressed
Luke Fox

Blown. Away. We’re all so happy and impressed with the amazing blubolt team. We’ve had very few issues, and any we had were dealt with there and then, as blubolt had already thought of them. Now, we’re really excited to get the site live!”

Luke Fox
Luke Fox
Director of eCommerce, Ann’s Cottage
David Wyatt-Hupton

“The migration process with blubolt was seamless, with a well-executed project plan. Shopify Plus has opened new avenues, allowing us to introduce exciting features & improve team productivity with its ease of use!”

David Wyatt-Hupton
David Wyatt-Hupton
Retail Sales & Marketing Manager, Adnams Southwold
Josh Brockman

“Working with blubolt was fantastic; our project was managed seamlessly & delivered on time. We're really happy with the new site! Our customers have reacted well to the new Shopify Plus functionality & it’s perfectly designed for growth.”

Josh Brockman
Josh Brockman
eCommerce Manager, Misfits
Marc Moore

"I would highly recommend blubolt! They've been extremely proactive as our Shopify Development partner for our eCommerce store. The team has an excellent knowledge of eCommerce and the needs of our stores"

Marc Moore
Marc Moore
Owner, Source BMX
Charlotte Self

"We’ve had nothing but positive feedback on our new Shopify Plus site! Our customers find it much more user-friendly as the layout is clearer, it’s easier to find products, and the checkout is more efficient."

Charlotte Self
Charlotte Self
Marketing Manager, Whitehall Garden Centre
Erin Bishop

"blubolt’s Date & Delivery Selector App has been a big win for us. It’s increased customer trust and saved us countless hours in administration! With the app, our customers now have more choice and a more accurate timeframe for deliveries."

Erin Bishop
Erin Bishop
eCommerce Manager, Cutter & Squidge
Paul Hayes

"Over the years, the teams from blubolt and Seasalt have worked well together. The key benefit is that we've developed a site tailored to our exact needs, which works perfectly in terms of what we want to create with our customer experience."

Paul Hayes
Paul Hayes
CEO, Seasalt of Cornwall
Teresa Ktistaki

"Our customers have been so positive about the new Shopify Plus site, highlighting how user-friendly it is. The proof is in the metrics: since launch, our conversion rate has increased to 3%, and revenue is up by 200% YoY."

Teresa Ktistaki
Teresa Ktistaki
Senior eCommerce Manager, Chelsea Peers