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Our services
We design, build and optimise bespoke Shopify Plus & Centra solutions to elevate your brand so you grow faster.
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The Shopify Plus agency
enabling brands to exceed
eCommerce expectations
with beautiful custom solutions.

Get in touch
About Us
Who we are
We're a personal & proactive Shopify Plus agency that designs, builds & optimises beautiful solutions to help your brand grow faster.
We've set the pace for eCommerce agencies since launching in 2006.

Founded in historic Bath, over the last 15 years, we’ve propelled our diverse range of clients to impressive new heights with beautiful design and creative, high-performing eCommerce solutions. With our own platform, bluCommerce, great British brands like Seasalt and Hush enjoyed high growth and even set industry standards. For example, Which? Magazine readers ranked Seasalt’s website second in the UK for the best online shopping experience in 2018.

And we're raising the bar for ambitious brands on Shopify Plus.

We’re the quickest agency ever to achieve Shopify Plus Partner status! Now working exclusively on Shopify, we continue to blaze a trail with sophisticated websites and data-driven CRO for brands like Bella Freud, Pipers Farm, teapigs, Never Fully Dressed, and Rave Coffee. We’re also known for solving unique client problems with game-changing custom solutions like our Bundle Builder and Date & Delivery Selector.

Why we're the perfect match
When ambitious
When ambitious
brands want to stand
brands want to stand
out from the crowd &
out from the crowd &
grow quickly, they
grow quickly, they
choose blubolt.
choose blubolt.
We are true eCommerce experts & a Shopify Plus Partner.

We’re not your typical Shopify Plus agency; we’ve mastered our craft by first building our own successful eCommerce platform from scratch. We’re also the quickest agency ever to gain Shopify Plus Partner accreditation.

We deliver beautiful & original creative experiences.

We don’t do cookie-cutter eCommerce experiences! As a design & UX first Shopify Plus agency, our award-winning websites reflect your brand's personality and goals, ensuring you stand out from the competition.

We're a proven success with strong partnerships.

We’ve achieved a 7-year average client partnership and delivered over 400 eCommerce projects by first understanding how you define success and then integrating all your needs and ambitions into our work!

We push boundaries with our innovative solutions.

Our rich technical heritage has imbued our fully in-house agency team with lateral thinking and a problem-solving attitude. We use this to maintain best practices while developing custom Shopify Plus solutions.

We offer data-driven design & optimisation on Shopify Plus.

We utilise data and research to support all our design and optimisation decisions. We focus on speed, accessibility, and usability to deliver engaging eCommerce experiences that drive conversions on Shopify Plus.

We deliver consistent & tailored Shopify support.

With 30 dedicated Shopify Plus experts, we’re small enough to care about the details but large enough to deliver complex eCommerce projects. And with staff churn under 10%, you’ll enjoy support tailored to your needs.

The leadership team.
We know that successful eCommerce requires true collaboration. Our leadership team takes the time to get to know the people who power the brands we represent.
Iestyn Keyes
Iestyn Keyes
Chief Executive Officer
Leigh Mardon
Leigh Mardon
Chief Operating Officer
Scott MacDonald
Scott MacDonald
Operations Director
Madeleine Gale
Madeleine Gale
Design Lead
Rhiannon Marsh
Rhiannon Marsh
Head of Marketing
Tim Silver
Tim Silver
Head of Development
Andrew Thomas
Andrew Thomas
Head of Data & Performance
Your friendly, expert team.
Based in historic Bath, we focus on building beautiful online experiences on Shopify Plus. Our fully in-house team is genuinely committed to your success.
Project & account managers
Project & account managers

So methodical and organised, they give Marie Kondo a run for her money, our project and account managers will ensure smooth delivery of your project and ongoing work.

UI & UX designers
UI & UX designers

Our General Assembly qualified designers consistently nail both form and function with personality-packed designs and super-sharp UX on Shopify Plus.

Shopify developers
Shopify developers

Our in-house team stands ready to unleash the capabilities of Shopify on your site! Thanks to our rich technical heritage, we’ll solve even your most complex development issues.

CRO & growth strategists
CRO & growth strategists

Our highly-experienced team of optimisation and growth strategists are poised to lighten your workload and help you seize untapped ecommerce opportunities.

Project & account managers UI & UX designers Shopify developers CRO & growth strategists
blubolt
15 +
Years eCommerce experience
We've even built our own successful platform!
30 +
In-house Shopify Plus experts
Enjoy objective advice from our in-house team.
7 +
Years average partnership
We focus on your short and long-term goals.
100 %
Accredited Shopify Plus Partner
And the quickest agency ever to get Partner status.
90 %
Staff retention
You'll have a reliable, consistent team.
400 +
eCommerce projects
Join our long list of successful projects.
Unleashing the power of Shopify Plus.
As an accredited Shopify Plus agency, we offer a full suite of Shopify eCommerce services from new website builds, design-only projects, and custom app creation to Shopify site takeovers, optimisation advice, and ongoing development support. In our expert hands, you’ll reap the benefits of our design and technical creativity, data-driven decisions, and partnership approach.
Explore our services
Our best-in-class eCommerce partners.
Our expert agency team makes data-driven decisions and uses best-of-breed technology partners to get the results you need on your eCommerce platform of choice. We're always on the hunt for new agency partners while also nurturing existing partners to get the very best technology and services for our clients.
Ask about our Partners
Emma Law

“The new RIXO website has enhanced our brand and delivered improved functionality. We have seen noticeable improvements in conversion and bounce rates combined with positive feedback from customers on the overall website usability and new services."

Emma Law
Emma Law
Head of eCommerce, RIXO
Matthew Burgess

“We're thrilled with the new Green People website! It’s the culmination of months of development with the incredible team at blubolt and allows our customers to navigate seamlessly from discovery to purchase, elevating the entire customer journey.”

Matthew Burgess
Matthew Burgess
eCommerce and Marketplace Manager, Green People
Reece Downey

"Moving to Shopify Plus with blubolt has accelerated our momentum & given us a stable platform that also keeps pace with the industry. Migrating to Shopify Plus with blubolt’s support is the best decision I’ve made in 6 years with teapigs."

Reece Downey
Reece Downey
eCommerce Manager, teapigs
Abby Carter

“Our migration to Shopify with blubolt was a strategic decision. I knew that Shopify would give us the flexibility and adaptability to easily handle multiple brands and was confident that blubolt understood the technical complexity of what we needed and could deliver it!”

Abby Carter
Abby Carter
Head of eCommerce, ZyroFisher
Ellie Sykes

"We’ve received positive feedback on our new Shopify Plus website delivered by blubolt, particularly with its easy navigation, and it has continued to increase conversions and revenue since launch!"

Ellie Sykes
Ellie Sykes
Creative & Digital Manager, Never Fully Dressed
Luke Fox

Blown. Away. We’re all so happy and impressed with the amazing blubolt team. We’ve had very few issues, and any we had were dealt with there and then, as blubolt had already thought of them. Now, we’re really excited to get the site live!”

Luke Fox
Luke Fox
Director of eCommerce, Ann’s Cottage
David Wyatt-Hupton

“The migration process with blubolt was seamless, with a well-executed project plan. Shopify Plus has opened new avenues, allowing us to introduce exciting features & improve team productivity with its ease of use!”

David Wyatt-Hupton
David Wyatt-Hupton
Retail Sales & Marketing Manager, Adnams Southwold
Josh Brockman

“Working with blubolt was fantastic; our project was managed seamlessly & delivered on time. We're really happy with the new site! Our customers have reacted well to the new Shopify Plus functionality & it’s perfectly designed for growth.”

Josh Brockman
Josh Brockman
eCommerce Manager, Misfits
Marc Moore

"I would highly recommend blubolt! They've been extremely proactive as our Shopify Development partner for our eCommerce store. The team has an excellent knowledge of eCommerce and the needs of our stores"

Marc Moore
Marc Moore
Owner, Source BMX
Charlotte Self

"We’ve had nothing but positive feedback on our new Shopify Plus site! Our customers find it much more user-friendly as the layout is clearer, it’s easier to find products, and the checkout is more efficient."

Charlotte Self
Charlotte Self
Marketing Manager, Whitehall Garden Centre
Erin Bishop

"blubolt’s Date & Delivery Selector App has been a big win for us. It’s increased customer trust and saved us countless hours in administration! With the app, our customers now have more choice and a more accurate timeframe for deliveries."

Erin Bishop
Erin Bishop
eCommerce Manager, Cutter & Squidge
Paul Hayes

"Over the years, the teams from blubolt and Seasalt have worked well together. The key benefit is that we've developed a site tailored to our exact needs, which works perfectly in terms of what we want to create with our customer experience."

Paul Hayes
Paul Hayes
CEO, Seasalt of Cornwall
Teresa Ktistaki

"Our customers have been so positive about the new Shopify Plus site, highlighting how user-friendly it is. The proof is in the metrics: since launch, our conversion rate has increased to 3%, and revenue is up by 200% YoY."

Teresa Ktistaki
Teresa Ktistaki
Senior eCommerce Manager, Chelsea Peers