We start with a deep discovery to understand your business, gathering insights from your business, performance data, and audience behaviours, laying the foundation for a growth-focused strategy.
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Contact us by filling in the form below. We'll get back to you within 24 hours (typically sooner!) to arrange a time to speak.
We'll get back to you within 24 hours (typically sooner!) to arrange a time to speak.
The blubolt service
Expert data & performance services to proactively drive your growth.
Our flexible, tailored growth services are designed to support sustained ecommerce success. Driving results across acquisition, conversion, and retention with you collaboratively as an extension of your team. Our growth services include Technical Consultation, Conversion Rate Optimisation (CRO), Search Engine Optimisation (SEO), Email Marketing, Data Analytics, User Experience (UX) Optimisation, and Personalisation. Each service is designed to drive measurable growth, improve customer experience, and maximise revenue.
Our data & performance services.
We uncover growth opportunities through data-driven insights, personalised support, and proven strategies, working as an extension of your team to deliver measurable, sustained success.
01
CRO
We transform your site with a focus on conversion. Our CRO strategies streamline user journeys, reduce friction, and turn visitors into loyal customers driving revenue growth.
02
SEO
We drive organic growth through clear search strategies. By improving your visibility, we ensure your customers find you easily and your search traffic delivers meaningful results.
03
Data Analysis & Insight
We uncover growth opportunities through data-driven insights. Our deep data analysis turns metrics into meaningful actions, helping you identify clear opportunities for growth.
04
User Experience Audits
We evaluate every aspect of your ecommerce experience, identifying usability issues and friction points to enhance user satisfaction, boost engagement, and drive conversions.
05
Customer Journey
We analyse and map customer journeys to understand touchpoints, identify friction, and enhance experiences—turning casual visitors into loyal, repeat customers.
06
Email Marketing
We boost loyalty with retention-focused strategies. Through personalised automation and loyalty programs, we increase customer lifetime value and nurture deeper relationships.
07
Monitoring & Reporting
We monitor, adapt, and ensure continuous improvement. With performance monitoring, automated reporting, and actionable insights, we keep you evolving towards long-term success.
Our approach to data & performance.
We focus and prioritise growth activities through data-driven insight.
We uncover growth opportunities through data-driven insights.
With deep data analysis, we turn metrics into meaningful actions, helping you understand performance and identify clear opportunities for business growth.
We drive organic growth through smarter search strategies.
Our Search Engine Optimisation (SEO) services focus on improving your organic visibility, ensuring that your customers find you easily and search traffic delivers meaningful results.
We transform your site with a focus on conversion.
Our Conversion Rate Optimisation (CRO) strategies streamline user journeys, reduce friction, and help convert more visitors into loyal customers, increasing revenue effectively.
We monitor, adapt, and ensure continuous improvement.
Through performance monitoring, automated reporting, and actionable insights, we keep your business on track and evolving towards long-term success.
The blubolt process
A strategic growth framework tailored to your business.
We follow a proven framework of deep discovery, strategic definition, focused development, and impactful delivery - ensuring every action is informed by insights and prioritised to deliver value.
Discovery.
Definition.
Develop.
Delivery.
Insights
From our Growth experts.
8 Ways To Create Urgency & Increase Conversions
Creating a sense of urgency is a powerful strategy to boost conversions on your eCommerce website. By making customers feel that they need to act quickly, you can encourage them to make a purchase. Read our eight effective ways to do just that.
"From day one of working with blubolt, their team's professionalism, passion, and drive have been inspiring. The team has a huge collective knowledge base, which allowed for the freedom, customisation and automation that other agencies didn't offer. Overall, we're exceptionally happy with the results.”
“The new RIXO website has enhanced our brand and delivered improved functionality. We have seen noticeable improvements in conversion and bounce rates combined with positive feedback from customers on the overall website usability and new services."
“We're thrilled with the new Green People website! It’s the culmination of months of development with the incredible team at blubolt and allows our customers to navigate seamlessly from discovery to purchase, elevating the entire customer journey.”
"Moving to Shopify Plus with blubolt has accelerated our momentum & given us a stable platform that also keeps pace with the industry. Migrating to Shopify Plus with blubolt’s support is the best decision I’ve made in 6 years with teapigs."
“Our migration to Shopify with blubolt was a strategic decision. I knew that Shopify would give us the flexibility and adaptability to easily handle multiple brands and was confident that blubolt understood the technical complexity of what we needed and could deliver it!”
"We’ve received positive feedback on our new Shopify Plus website delivered by blubolt, particularly with its easy navigation, and it has continued to increase conversions and revenue since launch!"
“Blown. Away. We’re all so happy and impressed with the amazing blubolt team. We’ve had very few issues, and any we had were dealt with there and then, as blubolt had already thought of them. Now, we’re really excited to get the site live!”
“The migration process with blubolt was seamless, with a well-executed project plan. Shopify Plus has opened new avenues, allowing us to introduce exciting features & improve team productivity with its ease of use!”
“Working with blubolt was fantastic; our project was managed seamlessly & delivered on time. We're really happy with the new site! Our customers have reacted well to the new Shopify Plus functionality & it’s perfectly designed for growth.”
"I would highly recommend blubolt! They've been extremely proactive as our Shopify Development partner for our eCommerce store. The team has an excellent knowledge of eCommerce and the needs of our stores"
"We’ve had nothing but positive feedback on our new Shopify Plus site! Our customers find it much more user-friendly as the layout is clearer, it’s easier to find products, and the checkout is more efficient."
"blubolt’s Date & Delivery Selector App has been a big win for us. It’s increased customer trust and saved us countless hours in administration! With the app, our customers now have more choice and a more accurate timeframe for deliveries."
"Over the years, the teams from blubolt and Seasalt have worked well together. The key benefit is that we've developed a site tailored to our exact needs, which works perfectly in terms of what we want to create with our customer experience."
"Our customers have been so positive about the new Shopify Plus site, highlighting how user-friendly it is. The proof is in the metrics: since launch, our conversion rate has increased to 3%, and revenue is up by 200% YoY."
Frequently Asked Questions
Have more questions about our data and performance services? Read more details below or get in touch to discuss your query.
What's your typical data & performance client profile?
Our data and performance clients are typically ambitious brands looking to stand out from the crowd without compromising on either form or function. Determined to grow faster on Centra or Shopify Plus, their annual revenue starts at £5 million.
Our clients range in verticals from fashion and beauty, homewares and gifts, to sports, food, and drink. Read more about our clients here.
How do you ensure data quality and accuracy in your analysis?
When we start working together, we conduct a detailed inventory of all your current data and analytics tools, providing a clear view of what’s being utilised. From there, we deliver a comprehensive audit report that identifies gaps in your tracking setup and offers actionable recommendations to improve accuracy and coverage. We then implement a robust tracking framework to capture a complete picture of your website’s performance. This foundation allows us to generate high-quality and accurate actionable insights through tailored dashboards and reports.
Can you help us understand what’s driving underperformance in certain areas?
Yes, our initial audit and analysis of your website will focus on friction areas. We’ll make recommendations on how to fix those areas and supply you with a data-driven roadmap for growth.
How do you align your data insights with our business objectives?
As part of the discovery process, we’ll conduct a workshop and use data trees to align insights, metrics and KPIs to your business objectives. As a result, our activities will support your plans and growth from the very beginning.
Can you help us create a data-driven roadmap for growth?
Yes! Following the discovery process outlined above, we’ll take what we learn to set a clear roadmap, identifying and prioritising the actions that will deliver the most value back to your brand. We’ll provide:
Opportunity Assessment
Prioritisation & Action Planning
Quarterly Growth Roadmap
Customer Experience Mapping
What tools and platforms do you use for data analysis and visualisations?
We use a variety of tools for our data analysis and visualisations, including Looker Studio, Power Bi, and Tableau.
How do your data services support both acquisition and retention efforts?
Our Growth Services analyse performance by channel and landing pages, identifying frictions across journeys and key pages and offering solutions that support both the acquisition of new customers and the retention of existing customers.
How frequently will we receive reports, and how are the insights communicated?
We offer three tiers of Growth Services - Essentials, Optimisation or Acceleration - so depending on the level of support required, we’ll supply monthly reporting with the option to provide commentary and observations weekly on busy sites.
What level of support will we get to interpret the data and implement changes?
Our Growth Services packages—Essentials, Optimisation, or Acceleration—include analysis and implementation hours based on the level and frequency of experimentation. If you require more support, simply opt for the higher-tier package.
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